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uPshow

UPshow is a social marketing platform that turns screens into an interactive, social media driven experience. As the lead designer, I was responsible for reimagining a mobile-centric backend platform, as well as creating customer facing experiences, such as UPshow TV and Trivia. 

 

UPshow Control Panel

Summary
The Control Panel is a way for UPshow customers and the internal Customer Success Team to manage the UPshow screen. 

Role
Research, UX, Visual Design

Key Pain Points
The original control panel was designed when UPshow offered only a handful of services. As the company grew, more functionalities were tacked on resulting in a confusing and disjointed experience. The main pain points identified during interviews were: lack of an actionable dashboard, cumbersome scheduling, difficulty locating tools within the platform, underutilized analytics, and a poor mobile experience. 

 
 
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Home screen of the UPshow Control Panel

Home screen of the UPshow Control Panel

Scheduling of Spotlights for the UPshow Control Panel 

Scheduling of Spotlights for the UPshow Control Panel 

Desktop view of the Enterprise Portal (a variant of the Control Panel that's primarily used on desktops)

Desktop view of the Enterprise Portal (a variant of the Control Panel that's primarily used on desktops)

Spotlight creator for the Enterprise Portal

Spotlight creator for the Enterprise Portal

 

UPshow TV

Summary 
UPshow TV is a social powered, hyperlocal entertainment suite

Role
Research, UX, Visual Design

Goals
To have a smooth flow that plays well with the rest of UPshow's services, have accessible visibility from a distance, and to delight with visuals. 

 
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UPshow Trivia

Summary
Trivia is one of the first additions in interactive games to the UPshow Platform. The user can play by simply going to the site and putting in a game code displayed on TV, eliminating the need to download an app.  Trivia is located throughout bars and other entertainment venues.

Role
UX in partnership with a game developer, Visual Design

Goals
To entertain with fun content, have accessible visibility from a distance, and to delight with visuals. 

 
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